Westfield Disney AR
CLIENT
Scentre Group
CATEGORIES
Activation | Pop ups & Displays
The Disney/Westfield partnership has created something really special to celebrate Christmas – an interactive AR (Augmented Reality) experience, where you can scan and discover several characters come to life throughout the centre from Disney, Marvel, Pixar and Star Wars franchises!
To support this activation at Westfield Riccarton NZ we took an empty store and created 4 pop-up displays, as a starting point for collection as well as a great photo opportunity with life-sized character cut-outs!