Crusaders Pride Throughout Every Detail
CLIENT
Crusaders
CATEGORIES
Centrepieces, Indoor, Pop ups & Displays
Supporting the Crusaders for the first few games of the season at the new One NZ Stadium by providing immersive theming, branded styling, and game day atmosphere throughout the Ōtautahi Lounge corporate suite over several weekends.
We transformed the entrance experience with angled tallboards that guided guests into the space, while existing Crusaders fabric banners were reimagined into a “wall of fame” featuring both past and present players. The styling created an energetic, welcoming atmosphere strongly connected to the Crusaders brand and game day experience, with red par can lighting, native greenery, and custom printed LED centrepiece bases adding depth, contrast, and visual impact across the lounge.
The result was a bold and layered environment where sports theming, branding, and atmosphere came together to elevate the game day experience throughout the opening weeks of the season.
