Mothers Day Westfield

Scentre Group

Pop Ups & Displays | Indoors

Westfield Riccarton asked us to create an inviting photo moment that also doubles as a competition entry point for their exciting Mother’s Day giveaway.

We achieved this by defining the activation into 2 halves, inspired by two different creative campaigns to create a unique look each side, to fit its particular purpose. Balancing of colors and patterns was carefully thought through to ensure both sides still blended nicely together.

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